SEO may generate an adequate return on investment. However, search engines are not paid for organic search traffic, their algorithms change, and there are no guarantees of continued referrals. Due to this lack of guarantees and certainty, a business that relies heavily on search engine traffic can suffer major losses if the search engines stop sending visitors.
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SEO companies most of the time are not reliable because they promise that they can get good rankings to clients in Google but they did not do the same thing for them and if they do it for themselves, they would make lot more money than what clients could pay them and so most SEO companies are not reliable.
This does not mean that all SEO companies are un-reliable and there are many SEO companies and SEO experts who have their own site fairly well ranked and do provide SEO services to others as well but then some SEO experts like Aaron Wall charges 5000USD per hour as consultation fee.
I think the best way to judge SEO agencies is asking basic questions.
1. How long they have been doing SEO?
2. How much they have SEOed for themselves rather than clients and show results of sites they own?
3. What they know about what not to do in SEO?
I think if you can break down SEO into small tasks like link building from specific sites or article submissions to specific sites, ... guest posting to specific blogs, you are much more comfortable hiring such experts than SEO as a whole
Yes SEO agencies are reliable. As they have Internet marketing expert they can do well activities. But it is up to you that which type of agency your are going to select. they will give you promise for getting rank into search engine, for getting traffic on site or for getting backlinks etc but sometimes because of changes in algorithm and because of high competition they become failure, but it means not that they are not doing good work or they haven't do better.
As you know that SEO is free technique and it is helpful for Getting higher Rank into search engine, it is also a time consuming. In SEO nothing is predefine its totally based on your work, on your quality content, on your website and its depends on search engine algorithms.
As with most industries the quality of service you get for SEO will vary widely from agency to agency.
If you're looking for good SEO services it is actually quite easy to find what you need: go to Google (or your search engine of choice) and type in "SEO UK" or "search engine optimisation UK" (or SEO "where you are," wherever it is)!
Whichever firm you find at the top of the listings (be sure to ignore the paid ads though!!) are probably pretty darn good at SEO since they've managed to use search optimisation techniques to boost their own site to the top.
You could also try searching by your industry, for example if your site is eCommerce (online shop) try searching for "eCommerce SEO" or "online shop SEO."
NEVER go for an SEO agency that promises "top position" for keywords or something stupid like that, with modern personalised search that is rubbish. Sensible, modern SEO will use what is referred to as "white hat" sustainable techniques to boost your site's traffic and not get constantly slapped by search engine algorithm updates by using nasty shortcuts or tricks.
Some good questions to ask:
- Who actually does the work? Do they have in-house staff or do they outsource to cheap companies or link farms in places like India?
- What is their reporting format? A legitimate, professional SEO company should provide regular updates to its clients along with written reports where possible.
- What are their skills and qualifications? Look at their client lists for number of clients, any recognisable names etc. See if they have anyone who is Analytics qualified.
- See what else they do. Are they primarily a web design agency who outsource SEO as a reseller service? Ideally you want an online marketing specialist so you know you'll get a good quality service.
Above all I'd say go with your gut! An SEO or online marketer can be critical to your business if they are good at what they do, so speak to someone on the phone and ask tons and tons of questions.
Remember you'll get a natural boost from modern search engines if your website is
- well designed, clear and attractive to look at
- full of good content which isn't spammy or useless to people
- error free and easy to use
For best SEO outcomes We recommend employing Google Search Bot: http://is.gd/gsbsoftware Making use of this software I've graded my web site to very first page of Google on a extremely high competitive search phrase.
Yes and no.
it is hard to say, you have to post what they promise your here.
