SEO has two parts - ON PAGE & OFF PAGE OPTIMIZATION.
-- You have to start with the On Page part.
-- have to do Keyword analysis
-- Competitor analysis
-- Fixing URLs
-- Write Meta tags and add those to the site
--- Work properly with H1, H2 tagging
In Off Page
-- Article submission
-- Blog submission
-- Document submission
-- Press Releases submission
-- Directory submission
-- Bookmarking etc. etc.
After starting with these you have to proceed with many other important strategies.
SEO means search engine marketing. It really is basically a process that involves helping a website's visibility. There are some key guidelines that you need to bear in mind when getting started with SEO.Place important keywords on the Title, Meta and Header tags of your website. Your Title, H1, Meta Description tags need to have the most important keywords related to your business. Search engines look at these places and rank your website accordingly.
The very first step to your SEO is to work on on-page optimization. This includes adding an optimized page title, putting a page description, adding meta tags and configuring your robot.txt file to instruct search engine robots what to do when they visit your site.
Then, the next step is to work on off-page optimization which is the most important. Build quality backlinks by social bookmarking your domain, submitting your site's RSS feed to RSS feed directories, submit your links to online directories, put up articles and press releases.
You will also need to promote your site on social media platforms. Create a Facebook page, Twitter account, G+ page,Pinterest and the likes.
There's a simple formula for SEO. More backlinks = better results. But you have to be careful. You need contextual backlinks from credible, high PR and web 2.0 websites. To get started, one of great resources is: http://web2.0backlinks.com
How to get started with SEO is a good question. For starters, you should write articles about your about your subject. Ezinearticles.com can help you with that. If you're looking for a simple, proven and predictable online income generating system, go here. http://www.cashexpress4u.com
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To get more exposure for your business and to find potential new clients, you need to enlist your business in business directory listings. Being in the business directory not only enhances your search engine ranking, but it also opens door to more clients and visitors. For a start, you should definitely check out: http://www.worldlink-now.com - It has over 1.7 million hits and counting. Good luck!