Branding yourself is a important part in promoting your business, but there is so much more to it than that.
Using tumblr and google plus can get you some exposure if you know how to use them correctly, but they certainly will not be enough to get the kind of exposure and traffic you may want or need.
And when it comes to blogging, if it is to promote your business site, then blog about that. Be sure to provide great content educating, explaining benefits, and solving common problems your potential customer may have.
Here an excellent resource for you to begin with and it is totally free...
http://www.ibotoolbox.com/teinvited.aspx...
Using this platform to build your business is a very smart decision. Besides being the fastest growing business network for Independent Business Owners, this platform is a collection of amazing tools that are designed to get your business the exposure it needs! It has the tools you'll need for blogging, seo, and social sharing.
I studied Digital Marketing and we were recommended to use Tumbler. It is SEO friendly.
I would suggest blogging about your business, you can post about anything interesting that has taken place, for example a new product that you have introduced. That way they will get to know you and your business. Also I recommend adding photos, videos and links to your posts to make them more interesting.
It might take a little while for people to start following you, so you need to really make the posts interesting to grab peoples attention.
What your friend has mentioned about the online brand management is quite right. If you already have a branding it helps a great deal. And with help of SEO and social media promotion you can achieve that branding quite easily and efficiently.
Someone told me that I need to brand myself first before I start promoting my business site. I want to know are there any blog sites that I can sign up for free that are very SEO friendly. Is tumblr and google plus a good choice? What exactly can I blog about? I don't know anything about marketing what so ever. So how can I get my business site involved with my blog. Please help...
This is my business site btw....