Perhaps the most important asset for promoting a local business is a Google Places page, try searching beauty salon, your city, the A-G stick pin symbols are free Places Pages, note the immediate information rolling over one gives. You probably have competition keeping you off the fist page of 7 results for a while. Having a ranked business site, reviews in the places page and many citations on other online directories, along with age help improve the visibility of these listing. Google may have automatically generated the page, you can verify your being the owner and claim it, getting in there and customize the page with photos lengthy text and more category settings.
There has to be a business address to qualify for a places page, you should include the exact same format address in all of your listings, yahoo and bing have similar local pages.
I would recommend you make your own business web site, this can be totally free on a blog host like Blogger.com, to look professional, spend about $12 a year for an official domain name like NJsalonQueen.com having your other assets link to this hub raises overall ranking.
Although the internet reaches the whole world, you can focus paid ads to within driving distance of your business, the popular, effective and expensive Google Adwords uses the visitor IP address to guess their location. Facebook paid ads use the member registration city, though Facebook ad viewers are not on a mission like in Google search, their demographic options allow you to focus ads on the best prospects specifying location, gender, age marriage status and 'interests' write different ads for married single and engaged women, and for different age ranges. You can put up a special Birthday gift ad that only shows on a viewers birthday. These 2 ad systems both have first time user vouchers of $30 to $100 that you can experiment with.
Make a promotional video and put it on youtube! You can make money from the views too! It'd be cool to show some hair tips and tricks too. Show your work! They love hair videos on youtube!
Craigslist! Thats the easiest way!
When doing both of these things at the same time you can advertise your FB and Twitter. Tumblr is a good site for posting pictures. Post some of your work!
Making flyers and posting them through out town is a good way too.
You should need to create or write blog or articles on local social networking sites regarding your saloon! These can help you to get more people reach at you.
i own a beauty salon here in the state of NJ now i wanna promote thru Facebook, twitter, etc, how i dont know how to do it. like how do i make people to like my page in Facebook?
also i wanna spend little or no money in promoting my salon.
please help anyone out here with some ideas or websites
thank you so much