There are 2 aspects you need to consider:
1.Onpage topic:
a.Choose an eye catching template for your site and use a nice logo for your site.
b.Do on page seo,maintain keyword density,write quality contents regularly,use titles and meta-tags wisely.
2.Offpage topic:
a.Do social media promotion of your site.
b.Build backlinks from various sites,forums,directories etc
c.And have patience,and wait 1-2 months for the result.
The relevancy of content in the site is most needed to gain traffic, You need to follow the google guidelines properly.
Start posting content on your website and sharing your content on social networking sites as well as other channels. or if you are not aware how to do then you can go for seo services.
You should hire an expert for web promotion of your website. The expert can easily promote your website through latest seo/ SEM techniques. It will help you to get higher traffic on your website which can be convert into real lead.
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