you have to provide some special coupons. for example : in good saloon, in some club, spa center etc..
The coupons can be related to discounts or 1 week free trial.
let the gym be for both boys and girls.
you can provide special discount for students.
You Can go with Local news paper ads with a creative advertisement content it is the best way to promote your GYM at very low cost.
As news paper covers local area very easily and it covers number of people.
hire some guys with great body, organise a stage show or road show.
distribute fliers, give advertisement in local print media, local magzines, news paper
put a big neon sign board which will attract people at evening and night.
start some promotional offers like one on one free, couple offers like wife free with husband for three months etc.
hope this will help you.
best of luck and good bye
Posters outside the famous routes where you will find teenagers passing usually to reach their tutorials.
This iz the bst way as they are eager to develop their physical appearence and once joined will promote ur gym to their pals.
Bst of luck for ur business.
Plz give your suggestions that how we can promote our new opened GYM.