Producton concept deals with the production i.e. What to produce, how to produce etc.
Selling concept deals with sale of product i.e. How to sell a product & convince a customer.
Production concept is easy to adopt in the short run comparatively & marketing concept gives a best chances of success in the long run. I am saying this because concepts & its meanings themselves are capable of good working in such a situations.
Production depends on the market. So the market is to thoroughly studied and that department should indicate possible sales. Based on this only production can function. Thee is no use of producing and keeping the things idle. For a Success marketing concept is important. They know the constraint and to produce beyond the coinstraint is a waste.
Let example a cell phone NOKIA Asha 311 is there to produce that use many apps, hardwares called PRODUCTION. However the marketing means sale the NOKIA PHONE for affordable prices. The result of production is depends on marketing.
Usually in the computer languages
the production is nothing but programmatic languages
the marketing technologies like SEO, PPC and online marketing technologies.
If you have high skills programmatic languages, focus on PHP and other programing languages.
The SEO is long time success, PPC is short time paid services, if you don't have high skills in coding choose these online marketing strategies .
Marketing ,selling) and production all are entirely different one is related to selling a product in market and other how me make product so there is no short term things means neither you stop your marketing and nor you stop your production so both have long term effect on the sell of product and they depend upon each other directly
Discuss the differences between the marketing concept and the production, product & selling concepts.Which concepts are easier to adopt in the short-run? Which concept offers the best chance of long-run success. Why?
