Black hat SEO is both a myth and a reality we have to face sooner or later as SEO practicioners. The sheer existence of black hat SEO techniques must be acknowledged for several reasons.
Hidden text
Create modern CSS based websites with JQuery effects. They often hide large portions of text in layers to display them on click or mouse over for usability reasons.
Cloaking
Hide the heavy Flash animations from Google, show the text-only version optimized for accessibility and findability.
Paid links
Donate for charity, software developers etc. Many of them display links to those who donate.
Keyword stuffing
Tags and folksonomy. Keyword stuff but adding several tags or let your users do the dirty work via UGC tagging every major social site does that.
Mispsellings
Define, correct the misspelled term and/or redirect to the correct version.
Scraping
Create mirrors for popular sites. Offer them to the respective webmasters. Most will be glad to pay less.
Ad only pages
Create all page ads and show them before users see content like many old media do.
Link farm
Create a legit blog network of flagship blogs. A full time pro blogger can manage 3 to 5 high quality blogs by her or himself.
New exploits
Find them and report them, blog about them. You break story and thus you get all the attention and links. Dave Naylor is excellent at it.
If you don't follow the search engine guideline and promote your site that work activity is known as the black hat SEO.
Black Hat SEO is the practice which is considered to be illegal or unethical, if you are doing it then you will have to pay for it, but when ? That search engine will decide. As soon as the new update is released you may get penalized for this. You can have in depth look for some Black Hat SEO techniques that you should avoid for sure, here you can have a deep look for it -
http://www.gobabygo.in/2014/some-black-h...
SEO is the most important part for your website.
There are two type of SEO
1. On Page SEO
2. Off Page SEO
The most important On Page SEO Tips are:
Optimized titles and descriptions
Proper URL Structures
User friendly navigation (breadcrumbs, user sitemaps)
Optimized internal links
Text Formatting (use of h1,h2,bold etc)
Image optimization (image size, proper image names, use of ALT tag)
User friendly 404 pages
Fast loading pages
Google Authorship verification for all pages
Top quality fresh content (This is always the most important SEO factor!)
External links
more information visit this website
If an individual is doing seo for a site & performing spamming then it is said that he is performing black hat which search engine doesn't like & the site could be penalized.
Black Hat SEO Tutorial - Learn Black Hat SEO To Defend Your Website
Black Hat originated in western movies before being applied to SEO
Black Hat SEO definition: Black hat SEO is a practice that increases a page's rank in search engines through means that violate the search engines' terms of service. The term "black hat" originated in Western movies to distinguish the "bad guys" from the "good guys," who wore white hats (see white hat SEO). Recently, it's used more commonly to describe computer hackers, virus creators, and those who perform unethical actions with computers.
In this tutorial, you'll learn:
What Black Hat SEO is, exactly
Black Hat SEO Tactics and Techniques
How to Report Black Hat SEO
How Black Hat SEO can affect you and your website
How to achieve Black Hat results without doing anything immoral or jeopardizing your long-term business
Implementing Black Hat SEO tactics and strategies can get your site banned from search engines, excluding you from the number one traffic referral source on the Internet. At the same time, some Black Hat tactics are remarkably effective. It's important to have a proper understanding of Black Hat SEO and its consequences.
What Is Black Hat SEO, Anyways?
Black Hat SEO is most commonly defined as a disapproved practice that increases a page's ranking in a search engine result page (SERP). These practices are against the search engine's terms of service and can result in the site being banned from the search engine and affiliate sites. A list of tactics and strategies employed by black hat SEO practitioners have been openly denounced on Google's Webmaster Guidelines and Bing's Webmaster Guidelines. "Is the work that I'm doing adding value to the user or am I just doing this for search engines to see?" is a litmus test on whether an SEO tactic would go against a search engine's webmaster guideline. If no value is added to the user, but rankings are likely to increase, then your decisions are highly likely to be black hat. The same test can be applied to to paid search practices to determine whether an activity is considered black hat ppc.
Black Hat SEO Tactics
Content Automation
Doorway Pages
Hidden Text or Links
Keyword Stuffing
Reporting a Competitor
Sneaky Redirects
Cloaking
Black Hat SEO Techniques
Link Manipulation - Buying links, advertorials, and link schemes
Article Spinning
Link Schemes
Link Farms
Link Wheels
Link Networks
Rich Snippet Markup Spam
Automated Queries to Google
Creating pages, subdomains, or domains with duplicate content
Pages with malicious behavior, such as phishing, viruses, trojans, and other malware.
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Keyword Stuffing
Keyword stuffing is the practice of filling a web page with keywords or numbers so that the search engine will think the page is relevant to the search. Usually these keywords are irrelevant to the actual site. Sometimes these keywords are hidden so that they are not seen by the user, but are still scanned by the search engine. Keyword stuffing can result in poor user experience and ultimately harm your site’s ranking.
Cloaking
Cloaking refers to the technique of showing different content to crawlers than that of what you show to your users. One form of cloaking is using various keywords, titles, and descriptions that are entirely different from what your actual content is really about. There is a high chance that if a search engine determines that the site is cloaking, it will be banned.
Link Farms
Link farms are a group of websites that use hyperlinks to connect with one another for the pure interest of trying to increase their rankings. These links ultimately won’t provide any traffic to your site, but are used to trick the search engine into seeing that the site links to many other sites. This method could be used because based on the amount of links and their quality, the search engines can calculate the popularity of your web page thus, it’s position in rankings on the search engine result page.
Link Buying and Link Exchange Programs
Link buying is the act of purchasing links from another site to give you a link to your website in order to get a link to your website. These links are intended to manipulate a site’s ranking in Google so it appears higher. Link exchange programs are programs where one can exchange links with others. Excessive link exchanging is forbidden by Google.
Article Spinning
Article spinning is a technique in which website owners post a unique version of relevant content on their site by rewriting existing articles and replacing parts for a slightly different perspective on the topic. Article spinning reduces the quality of the original article no matter how it is done. Article spinning also limits the places that you can put your articles in the future.
Doorway Pages
Doorway pages are where you spam the index of search engines to catch visitors using a page of no real value, which then redirects the user to a completely different page. Doorway pages are created to be visible to only specific search engines and their crawlers with the purpose of deceiving the search engine into giving the site higher rankings.
hi.."Black Hat" search engine optimization is customarily defined as techniques that are used to get higher search rankings in an unethical manner.
Hi im meenu, pls tell me about black hat techniques in seo
