> What is SMO (Social Media Optimization) ?

What is SMO (Social Media Optimization) ?

Posted at: 2015-03-04 
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.

Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.



SMO is the process which is used for sharing your post on social networking site. It is also used for spreading brand awareness everywhere. In social media you can post news, video, audio, images and many more to generate traffic for the website.

It is the process of spreading brand awareness using various social media platforms like RSS feeds,bookmarking sites, social news and video and blogging sites. It is more or else like Search engine optimization (SEO), where the ultimate objective is to drive traffic to one's site.

i dunno